Press & Media

Situated among the picturesque Green Mountains, Stowe, Vermont, is a vacation spot that can be enjoyed 365 days a year. In the winter, skiers and snowboarders flock to Stowe Mountain Resort, where Mount Mansfield and Spruce Peak are groomed with steep, snowy trails.

What’s old is new again, and the humble roadside motel that an older generation might dismiss as outmoded is appealing to a new group of younger fans attracted to hit-the-road adventures.

How one hospitality brand changed the hotel game in New England, ushering in a new, more modernized wave of bed-and-breakfasts.